In the hopes of getting a job that brings together your two passions, you may be searching how being an expert on fashion and your wanderlust can come together. Well, there is a light at the end of the tunnel for you. You can actually build a career around your keen fashion sense and your desire to travel can be pursued due to the fact that you’d be working completely online. There are two career paths you could choose: an Online Personal Shopper and an Online Personal Stylist. An online personal shopper is basically someone who via an online channel help other people shop by giving them advice and suggestions as to the best outfits that would be right for them. They usually focus on clothing, but some may specialize in non-clothing stores like furniture retailers. Many people are in the search for personalized services, similar to a traveling fitness instructor, which is touched on in a previous post on Royal Holiday. An Online Personal Stylist will not only give advice about a particular clothing line or apparel to wear but instead will advise their clients on new fashion trends, colors, makeup and clothing style. They are in charge of putting the whole package together. A personal stylist is a career path that is recognized as a professional in their field and is more concerned about the individuals rather than a particular clothing line or brand. In the recent years, there has been an increased acknowledgment in people to have the right fashion style that suits them.
How to become an Online Personal Shopper or Stylist?
An Online Personal Shopper or Stylist to truly make it has to, from the start, choose a niche that he or she will specialize in. It could be shoes, or women’s clothing or any specific area that can really set them apart, and allow them to truly become experts.
Making sure you know what you’re talking about will be essential. So following trend magazines, blogs and of course taking any kind of professional development will help. An online personal shopper will need to know where to look to find just what the customer is looking for. So knowing their away around online stores, quickly determining availability and prices on products will set them apart. Besides knowing about clothes, they have to know about people. Body sizes, types, strategies to hide flaws and enhance natural attributes. Knowing how to put together a flattering outfit and finding it, will be what people hire you to do, so the more you know the better. Finding special programs that can help you train better for every possible situation that may come up as a Personal Online Shopper or Stylist will better prepare you for everything that is to come. A great way to get started is taking part in internships with established personal shoppers or at least any fashion-related company. Having a mentor in the industry will go a long way.
Either through the internship or even by simply helping friends and family at the start, get experience. Working in the retail industry will actually come in quite handy so as to become familiar with pricing and customer service. Some stores may offer in-house personal shoppers, so by doing this you can get a great start to your own online business.
Once you have the experience, let it be known. Start marketing yourself and understanding how and where you should make the online presence letting people know what you do and how you do it. Social media and blogs will be a huge part of your business as an online personal shopper or stylist. Additionally, start analyzing what are the right places to promote yourself and place ads. Online networking, which is usually done via social media, will get your name out there and start a viral movement that could definitely get your business started. Don’t forget that having a mentor will make all of this much easier.
At the end of the day, by going down this path you’ll be earning money, you’ll have the flexibility to travel the world and do what you love all at the same time. If you’re really serious about pursuing a career as an online personal stylist or shopper, you’ll, of course, have to be very self-motivated and have an entrepreneurial spirit that can drive your business venture. Ideally, you should have experience in blogging and social media marketing, but it’s not a must. You should at least know the basics about how to create and make your personal brand grow online. You’ll need to have experience in fashion, styling, and shopping, as well as customer service and a positive attitude. If you’ve had experience in sales, it’ll definitely come in handy. Once you have your business set up, then you can begin to dream big and go on the road while running your business from your laptop and a good internet connection.